As you aim to engage your free followers on various social media platforms, caution must be taken when you intend to automate the entire process. Even though it is timely and the best option to ensure every response is delivered, it may be locking you out of attracting many other followers outside. The only sure way is to humanize your brand or incorporate both at specific instances.
If responding to a client’s question, consider attaching your name and replying back with the name of the customer in need of assistance at that particular time. Just with the names, you already confirmed to them that they are dealing with a person on your end and not a robot. The personalized approach is the right indicator that the company values its clients and gives ample time in addressing their needs and concerns. That impacts much and boasts the social engagement of your organization that is likely to get you more free followers just at the mere treatment of one person. As you keep the clients satisfied, your business growth and expansion is guaranteed.